Clinton Kelly and Stacy London, the hosts of the long-running TLC fashion series What Not To Wear, are teaming up for a new reality show at Amazon Prime Video titled ‘Wear Whatever The F You Want.’ The eight-part series will mark the first time London and Kelly have hosted a show together in over a decade. Clinton and Kelly will both serve as executive producers on the series, along with Sandy Varo Jarrell, Suzanne Rauscher, Justin Rae Barnes, and Janelle Couture.
Lauren Anderson, head of Brand and Content Innovation, Amazon MGM Studios, said in a statement: “Since Clinton and Stacy first appeared on television, they have remained at the forefront of showing us how to use fashion as a means of self-empowerment. Their playful banter and distinct approach have helped instill confidence in viewers for almost two decade. Now, with the efforts of Bright Spot Content, and expertly steered by Jenny Falkoff, their long-awaited reunion has become a reality. Together, Stacy and Clinton bring a fresh, fun, and meaningful new series to Prime Video customers, filled with expertise and inspiration; chemistry and warmth; and, of course, their signature, enviable style.”
Kelly and London added: “The world has changed a lot since the run of What Not to Wear, and, thankfully, so have we. These days, we have zero interest in telling people what to do, based on society’s norms—because there are no more norms. However, style is still an important form of communication, and we’re excited to show new clients how to align their personal messaging with their life goals. It’s time to celebrate individual style, not prescribe it.”
Described as a ‘style transformation’ shown the official description for “Wear Whatever the F You Want” reads: “Over the course of a couple of days, Clinton and Kelly will empower each client to live out their fashion fantasy and find their style truth in the journey of a lifetime.”
“What Not to Wear” originally aired for 10 seasons on TLC before ending its run in 2013.
Editorial credit: Ron Adar / Shutterstock.com
